INDUSTRY INSIGHTS
We regularly share insights from the data we draw from around the world every day. From tweets and blogs right through to in-depth reports, you can find it all here. And it’s a completely free resource for you to use.
WHAT WE DO
New technologies, consumer trends and seismic changes in media consumption mean changing business objectives. We’re committed to delivering more than just the numbers; we strive for solutions.
MEDIA SERVICES
State-of-the-art monitoring tools and valuation methodology combine with a powerful client interface portal to put actionable insight at your fingertips.
CONSUMER INSIGHT
An engaged panel of 6 million ID tagged adults across 38 countries. A global picture of how consumers and brands interact through sport. Fast answers, segmented as you need.
INTEGRATED RESEARCH
Integrating Media and Consumer resources, our senior team of experts offer bespoke solutions to a wide range of strategic challenges. Clear evidence to help you make critical decisions.
One in eight men (12%) say they could win a point in a game of tennis against 23 time grand slam winner Serena Williams https://t.co/q0eNBjn7Vu pic.twitter.com/3InBOWdYwh
— YouGov (@YouGov) July 12, 2019
DAILY DATA TO DRIVE YOUR SPORTS STRATEGY
SportsIndex is our revolutionary new service tracking 200 leagues and events on 16 perception metrics across 38 countries. In field every day, 1.4 million surveys per year enable fan profiling for more than 2,000 teams across 30 sports with preference and perception links to 10,000 brands. This is what you’ve been waiting for.
