INDUSTRY INSIGHTS
We regularly share insights from the data we draw from around the world every day. From tweets and blogs right through to in-depth reports, you can find it all here. And it’s a completely free resource for you to use.
WHAT WE DO
We work with clients to develop effective and efficient solutions drawn from any of our tools and services.
FANS
Extensive profiling capabilities to help you plan your marketing and negotiate winning commercial partnerships.
BRAND
Continuous tracking and bespoke assessment to measure public perception of your league, team, event or brand.
VIEWERSHIP
Unmatched expertise in TV coverage and viewership. Despite the current of change, television remains at the heart of sport consumption and we measure it from every angle.
EXPOSURE
Partner value is largely driven through brand exposure. We make it clear, complete and credible.
DIGITAL
Modern measurement and reporting of the fastest growing marketing mediums across all platforms and channels – social and beyond.
SPONSORSHIP
Integrated analysis services to credibly assess the success and impact of any sports sponsorship investment.
BUSINESS
Consultative services to help any sports organisation put forward its most compelling proposition. Economic Impact, Asset Valuation and more.
The most comprehensive suite of insight services in the sports industry.
LATEST REPORTS | Free to download
There can be a tendency among sports marketers to assume Europeans share similar outlooks. But this report shows the opposite – and how these differences mean that even small adaptations in marketing strategies can reap rewards in a market.
LATEST REPORTS | Free to download
In this report, we explore the state of a market that’s thriving amidst global crisis and uncertainty. With the release of new consoles and major titles launching across several different platforms, 2020 was always set to be an important year in gaming. But thanks to the COVID-19 pandemic, it has been a pivotal year.