About SH-YGS

This author has not yet filled in any details.
So far SH-YGS has created 97 blog entries.

Bundesliga on tour – China’s favourite German teams

2019-05-21T00:25:25+01:00

BLOG | by Edgar Raposo ... German soccer clubs are heading around the world this pre-season. FC Bayern München and Borussia Dortmund will travel to the States, while VfL Wolfsburg, Eintracht Frankfurt and Borussia Mönchengladbach will head in the opposite direction to play games in China. With that in mind, we thought we’d take a look at the followings for German clubs in China.

Bundesliga on tour – China’s favourite German teams2019-05-21T00:25:25+01:00

Four consumption habits of fans of NBA playoff teams

2019-05-20T18:01:12+01:00

BLOG | by Tracy Schoenadel ... We thought we’d take a look at the habits of fans of successful NBA teams. Our sample here is NBA fans who support one of the four remaining playoff teams (Golden State Warriors, Portland Trailblazers, Milwaukee Bucks and the Toronto Raptors). The analysis delivered some genuinely interesting results.

Four consumption habits of fans of NBA playoff teams2019-05-20T18:01:12+01:00

Series for esports Insider: The data behind America’s perception of esports

2019-05-01T10:39:01+01:00

BLOG | by Victor Gras ... Every day, as part of its SportsIndex service, YouGov Sport asks Americans their perceptions of esports games, tournaments and publishers – as well as recording the habits and preferences of gamers themselves. In the first of a series of pieces exclusive to esports Insider, YouGov Sport delves into some of this data.

Series for esports Insider: The data behind America’s perception of esports2019-05-01T10:39:01+01:00

FootballIndex – How much competition do MLS clubs face from Europe?

2019-04-25T13:49:15+01:00

BLOG | by Ted Harwood ... As David Beckham’s dream of establishing a Miami-based Major League Soccer club draws closer to realisation, we thought we’d compare the popularity of US and European soccer teams in the States. The data makes for interesting reading.

FootballIndex – How much competition do MLS clubs face from Europe?2019-04-25T13:49:15+01:00

Title sponsorships. Are they still worth the money?

2019-04-25T13:00:00+01:00

BLOG | by Ewan Tait ... Title sponsorships have gone in and out of fashion over the years but despite debates over their pros and cons, they remain in demand. So we thought we’d look at some examples of why that may be.

Title sponsorships. Are they still worth the money?2019-04-25T13:00:00+01:00

City or United … who is winning the battle of Manchester around the world?

2019-04-22T09:45:05+01:00

BLOG | by Charlie Dundas ... The light blue half of Manchester has certainly been getting the better of its red neighbours in recent years, with two league titles in the past five years for City compared to the blank drawn by United. But while that record may hurt Reds fans in the city, what does it mean for their followings around the world?

City or United … who is winning the battle of Manchester around the world?2019-04-22T09:45:05+01:00

Americans say March Madness Final Four is one of top three most exciting sports events of the year

2019-04-17T13:46:13+01:00

DATA INSIGHTS | by YouGov ... The Super Bowl, NBA Finals and March Madness Final Four were ranked as the most exciting sporting events of the year. March Madness is underway, and new research from YouGov RealTime finds that Americans consider March Madness’ Final Four to be one of the year’s most exciting sporting events.

Americans say March Madness Final Four is one of top three most exciting sports events of the year2019-04-17T13:46:13+01:00