About SH-YGS

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So far SH-YGS has created 143 blog entries.

Korean baseball: Will Americans get up (or stay up) to watch?

2020-06-03T09:36:00+01:00

DATA INSIGHTS | by YouGov ... Some Americans appear to crave live televised baseball so badly, they may be willing to alter their sleep schedule. After two months struggling to fill broadcast hours in a world devoid of all major-league sports due to the COVID-19 pandemic, ESPN is now airing South Korean pro-baseball, but the time difference means games will be televised stateside in the early morning.

Korean baseball: Will Americans get up (or stay up) to watch?2020-06-03T09:36:00+01:00

Everyone’s tipping esports. But what’s the view of traditional sports fans?

2020-05-01T11:55:35+01:00

BLOG | by Victor Gras ... Everyone continues to tip esports to come out of this current period strongly. And there’s already some evidence to support that point of view – like rising audiences for the Counter-Strike – Global Offensive and League of Legends pro-leagues. But what does our daily data tell us?

Everyone’s tipping esports. But what’s the view of traditional sports fans?2020-05-01T11:55:35+01:00

Can anyone feel a draft? The NFL is back with a bang

2020-04-24T14:08:27+01:00

BLOG | by Victor Gras ... If there’s one thing which might lift our spirits while lockdown endures, it’s the NFL Draft. So in the absence of much else sport, we thought we’d take a quick look at how this annual fixture was performing this year. Is it balm in troubled times or an unwanted distraction from more important matters?

Can anyone feel a draft? The NFL is back with a bang2020-04-24T14:08:27+01:00

NFL Draft Poll: Fans see big things for Bengals’ Burrow

2020-06-03T09:45:25+01:00

DATA INSIGHTS | by YouGov ... The opening round of the 2020 NFL draft on Thursday night started off predictably. The Cincinnati Bengals used the No. 1 pick to draft Joe Burrow, the Heisman trophy winning quarterback from LSU. A plurality of people that watched the draft think Burrow shows the most promise among the 2020 quarterback class.

NFL Draft Poll: Fans see big things for Bengals’ Burrow2020-06-03T09:45:25+01:00

COVID-19 – Increase in Consideration for esports among men is enough to double current audience size

2020-04-01T17:36:11+01:00

BLOG | by Sara Eddleston ... Last week, we asked the British public what content they’d like to see in place of live sport. While the headlines were informative, it was only when you got into the weeds that the real insights began. This week, we’ve looked a bit further into one of the areas we explored in that piece – esports.

COVID-19 – Increase in Consideration for esports among men is enough to double current audience size2020-04-01T17:36:11+01:00