Sports Blog2019-04-17T11:41:58+01:00


Are you looking for topical insights and industry intel? You’ll find it here in our blog.

How do UAE residents want to finish the sports season?

12 May 2020|Tags: , , , , |

BLOG | by Vinith Moorthy ... As you may have seen, we’ve been asking markets around the world their views on re-starting sporting activities. While some sports leagues around the world have ended their seasons as a result of COVID-19, in other countries fans are still waiting to find out how competitions will end. We’ve also asked this question in the UAE ... here's what they had to say.

With little action to distract them, what sports competitions are the UK public noticing the most?

6 May 2020|Tags: , , , |

BLOG | by Bruce Cook ... Given the lack of live action at the moment, it feels like all sports rightsholders are on a level playing field as far as promoting their events or leagues goes. So for the next couple of months (at least), we will be producing a Buzz ranking, giving you an idea of which properties are cutting through with the public.

COVID-19 – Increase in Consideration for esports among men is enough to double current audience size

1 April 2020|Tags: , , , , , |

BLOG | by Sara Eddleston ... Last week, we asked the British public what content they’d like to see in place of live sport. While the headlines were informative, it was only when you got into the weeds that the real insights began. This week, we’ve looked a bit further into one of the areas we explored in that piece – esports.