Sports Blog2019-04-17T11:41:58+01:00

SPORTS BLOG

Are you looking for topical insights and industry intel? You’ll find it here in our blog.

Series for esports Insider: The data behind America’s perception of esports

1 May 2019|Tags: , , , |

BLOG | by Victor Gras ... Every day, as part of its SportsIndex service, YouGov Sport asks Americans their perceptions of esports games, tournaments and publishers – as well as recording the habits and preferences of gamers themselves. In the first of a series of pieces exclusive to esports Insider, YouGov Sport delves into some of this data.

City or United … who is winning the battle of Manchester around the world?

9 April 2019|Tags: , , , |

BLOG | by Charlie Dundas ... The light blue half of Manchester has certainly been getting the better of its red neighbours in recent years, with two league titles in the past five years for City compared to the blank drawn by United. But while that record may hurt Reds fans in the city, what does it mean for their followings around the world?

Six Nations Breakdown | Buzz is Back

14 March 2019|Tags: , , , |

BLOG | by Bruce Cook ... Earlier this year, we described in our SportsIndex Buzz Report how the 2018 version of the Six Nations Championship had fallen into the shadow of the year’s many big events. We predicted that the tournament would stage a comeback on its peak Buzz score in 2019. And when we took a look at the data this week, that’s exactly what it’s done – and some.

NBA Breakdown – Is the All-Star Game bad news for the NBA and which teams have most fans?

26 February 2019|Tags: , , , , |

BLOG | by Victor Gras ... Despite the NBA All-Star Game being a free-scoring affair this year, it still attracts its fair share of critics, not least for the interruption the game creates to the regular season. But what does it do for perceptions of the league among the public?

It’s Germany v England in the UEFA Champions League. But who cares more about the tournament?

25 February 2019|Tags: , , , , |

BLOG | by Edgar Raposo ... With every German team facing an English side in the last 16 of the Champions League this season, we thought we would take a look at the perceptions of the property in the two countries. So first of all, which nation is most likely to watch the Champions League?