Sports Blog2022-02-13T10:35:29+00:00


A collection of our executive blogs and other insights to feed your hunger for strategic data and analysis.


How popular is cricket globally?

7 July 2022|Tags: , |

BLOG | by YouGov Sport ... The International Cricket Council (ICC) has expressed intentions to enter cricket into the Olympics Games with plans to submit a bid to make an appearance at the 2028 Games in Los Angeles. With that in mind, we take a look at the global popularity of cricket - a factor the International Olympics Committee (IOC) take into account when considering the bid.

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