What do cricket fans make of BT Sport’s Ashes deal?

2022-01-17T17:23:54+00:00

BLOG | by Charlie Dundas ... The 2021/22 Ashes series is being broadcast on BT Sport, marking a departure from the Sky Sports coverage which English cricket fans have become used to. The broadcaster snapped up the Ashes rights as part of a four-year deal with Cricket Australia.

What do cricket fans make of BT Sport’s Ashes deal?2022-01-17T17:23:54+00:00

European football’s biggest Buzz movers for October 2021

2021-11-17T11:32:21+00:00

BLOG | by YouGov Sport ... One team has been to the playoffs six times in seven years. The other captured 88 wins this season. Now, the Houston Astros and the Atlanta Braves are meeting at the World Series. International data from YouGov Sport shows how popular these two teams are around the world.

European football’s biggest Buzz movers for October 20212021-11-17T11:32:21+00:00

Braves vs. Astros: Team fandom around the world

2021-11-17T11:32:55+00:00

BLOG | by YouGov Sport ... One team has been to the playoffs six times in seven years. The other captured 88 wins this season. Now, the Houston Astros and the Atlanta Braves are meeting at the World Series. International data from YouGov Sport shows how popular these two teams are around the world.

Braves vs. Astros: Team fandom around the world2021-11-17T11:32:55+00:00

How much do college athlete endorsements boost brands?

2021-11-17T11:39:52+00:00

BLOG | by YouGov Sport ... The NCAA’s policy change allowing athletes to sell their name, image and likeness (NIL) opened the floodgates to many college athletes cashing in on their fame. YouGov consumer research in the United States shows how valuable college athlete endorsements can be for brands.

How much do college athlete endorsements boost brands?2021-11-17T11:39:52+00:00

European football’s biggest Buzz movers for September 2021

2021-09-27T20:45:51+01:00

BLOG | by YouGov Sport ... In these early days of the football season, several elite football clubs are enjoying healthy brand scores, particularity in Italy. Each month, YouGov Sport highlights the football clubs that saw the biggest month-over-month increase in Buzz scores in the United Kingdom, Spain, Italy, Germany, and France.  

European football’s biggest Buzz movers for September 20212021-09-27T20:45:51+01:00

Which NHL teams are getting the most Buzz compared to last year?

2021-09-24T14:20:09+01:00

BLOG | by YouGov Sport ... As the 2021-22 NHL season inches closer, YouGov Sport data reveals which teams are enjoying the biggest hikes in Buzz in the United States. To uncover the noisiest teams, we compared the daily Buzz score average of each NHL team over the last three months compared to the three months leading up to the start of last season

Which NHL teams are getting the most Buzz compared to last year?2021-09-24T14:20:09+01:00
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