European football’s biggest Buzz movers for September 2021

2021-09-27T20:45:51+01:00

BLOG | by YouGov Sport ... In these early days of the football season, several elite football clubs are enjoying healthy brand scores, particularity in Italy. Each month, YouGov Sport highlights the football clubs that saw the biggest month-over-month increase in Buzz scores in the United Kingdom, Spain, Italy, Germany, and France.  

European football’s biggest Buzz movers for September 20212021-09-27T20:45:51+01:00

Which NHL teams are getting the most Buzz compared to last year?

2021-09-24T14:20:09+01:00

BLOG | by YouGov Sport ... As the 2021-22 NHL season inches closer, YouGov Sport data reveals which teams are enjoying the biggest hikes in Buzz in the United States. To uncover the noisiest teams, we compared the daily Buzz score average of each NHL team over the last three months compared to the three months leading up to the start of last season

Which NHL teams are getting the most Buzz compared to last year?2021-09-24T14:20:09+01:00

European football’s biggest Buzz movers for August 2021

2021-09-01T10:18:11+01:00

BLOG | by YouGov Sport ... As a fresh football season gets underway, clubs are experiencing significant brand boosts. Each month, YouGov Sport highlights the football clubs that saw the biggest month-over-month increase in Buzz scores in the United Kingdom, Spain, Italy, Germany, and France.

European football’s biggest Buzz movers for August 20212021-09-01T10:18:11+01:00

The Tokyo Olympics: An Australian recap

2021-08-24T13:40:49+01:00

BLOG | by YouGov Sport ... The aim of this piece is to answer the questions on the top of everyone’s mind faster than Ariarne Titmus swam in her gold-medal-winning 400m freestyle. That’s three minutes and 56 seconds.

The Tokyo Olympics: An Australian recap2021-08-24T13:40:49+01:00

Racism in football: how has opinion changed among ethnic minority fans?

2021-08-11T08:55:25+01:00

BLOG | by YouGov Sport ... The Three Lions made headlines by continuing to taking the knee throughout the Euro 2020 tournament in protest at racial inequality and abuse. Now, ahead of the start of the new domestic season, the EFL has reaffirmed their support for players and staff members choosing to continue taking the knee before matches.

Racism in football: how has opinion changed among ethnic minority fans?2021-08-11T08:55:25+01:00

Sponsors are already winning medals among Japan’s Olympic fans

2021-08-11T09:01:55+01:00

BLOG | by YouGov Sport ... The Tokyo Olympic Games began on July 23 under a set of unusually challenging circumstances. Despite the pandemic-related restrictions on the event, sponsors of the Games gained traction in Japan even before the event began and continue to reap dividends, our data shows.

Sponsors are already winning medals among Japan’s Olympic fans2021-08-11T09:01:55+01:00

European football’s biggest Buzz movers for July 2021

2021-07-30T12:46:18+01:00

BLOG | by YouGov Sport ... Despite the close-season, football clubs are posting healthy brand scores. Each month, YouGov Sport highlights the football clubs that saw the biggest month-over-month increase in Buzz scores in the United Kingdom, Spain, Italy, Germany, and France.

European football’s biggest Buzz movers for July 20212021-07-30T12:46:18+01:00

A look at the sponsors that have made the biggest impact during Euro 2020

2021-07-05T17:22:29+01:00

BLOG | by YouGov Sport ... While we’re still some way from knowing which nation will win Euro 2020, at YouGov we already have a clear idea of which advertisers are using the tournament to good effect. That’s because we’ve looked at some of the major brands sponsoring the Euros to see which are enjoying the most cut-through with consumers, using our Ad Awareness metric.

A look at the sponsors that have made the biggest impact during Euro 20202021-07-05T17:22:29+01:00

NBA Playoffs generate pre-pandemic levels of Buzz

2021-06-30T12:15:30+01:00

BLOG | by YouGov Sport ... It’s yet another sign things are returning to normal in the United States. The start of the 2021 NBA Playoffs generated the same amount of Buzz as it did during the pre-pandemic 2019 elimination tournament, signaling an improvement over the rescheduled playoffs last year.

NBA Playoffs generate pre-pandemic levels of Buzz2021-06-30T12:15:30+01:00
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