BLOG | by Charlie Dundas ... Ahead of Earth Day 2022, we dive into YouGov Profiles data to examine the share of fans of various sports who consider themselves environmentalists. We also try to understand whether environmentalist sports fans respond positively to brand purpose in messaging.
BLOG | by YouGov Sport ... Recently, Premier League clubs were ranked by their sustainability credentials, which considered each organization’s environmental policies.
BLOG | by YouGov Sport ... The Los Angeles Rams and the Cincinnatti Bengals, facing off in Super Bowl LVI, have some of the most environmentally-conscious fan bases in the NFL.