What makes people in major football markets attend games?

2019-10-09T11:52:07+01:00

BLOG | by Charlie Dundas ... With all football seasons across Europe now well-underway, we have been thinking about what draws people to attend matches – and whether those factors differ across leagues. So we polled football fans in five countries which are home to major soccer leagues and asked these supporters what made them turn up each week – as well as what keeps them away. As you might expect, we found some interesting differences between markets.

What makes people in major football markets attend games?2019-10-09T11:52:07+01:00

The most valuable real estate in Merseyside. The front of Liverpool’s shirt

2019-10-09T09:23:22+01:00

BLOG | by Charlie Dundas ... As you may have read this month, sports apparel manufacturer New Balance is taking Liverpool FC to court to extend its kit deal with the club. Reports suggest that New Balance matched Nike’s offer, as they were entitled to under a clause in their current contract, only for the Reds to plough ahead with a deal with the Oregon-based manufacturer regardless. We thought we’d take a look at why New Balance is quite so keen to renew its deal with the club.

The most valuable real estate in Merseyside. The front of Liverpool’s shirt2019-10-09T09:23:22+01:00

Arabian Gulf League – Reasons to be cheerful

2019-09-10T13:09:27+01:00

BLOG | by Frank Saez ... With the Arabian Gulf League now underway, we have polled people living in the United Arab Emirates to get a feel for what they perceive as the competition’s strengths and weaknesses.

Arabian Gulf League – Reasons to be cheerful2019-09-10T13:09:27+01:00

Free-to-air final helps Cricket World Cup grow audience by two-thirds

2019-07-25T09:41:54+01:00

BLOG | by Ted Harwood ... New data has revealed that the proportion of Brits who tuned in to at least part of the ICC Cricket World Cup grew by two-thirds by the end of the tournament – at least partly thanks to Sky’s decision to make the final available free-to-air.

Free-to-air final helps Cricket World Cup grow audience by two-thirds2019-07-25T09:41:54+01:00

Bundesliga on tour – China’s favourite German teams

2019-05-22T10:42:41+01:00

BLOG | by Edgar Raposo ... German soccer clubs are heading around the world this pre-season. FC Bayern München and Borussia Dortmund will travel to the States, while VfL Wolfsburg, Eintracht Frankfurt and Borussia Mönchengladbach will head in the opposite direction to play games in China. With that in mind, we thought we’d take a look at the followings for German clubs in China.

Bundesliga on tour – China’s favourite German teams2019-05-22T10:42:41+01:00

FootballIndex – How much competition do MLS clubs face from Europe?

2019-04-25T13:49:15+01:00

BLOG | by Ted Harwood ... As David Beckham’s dream of establishing a Miami-based Major League Soccer club draws closer to realisation, we thought we’d compare the popularity of US and European soccer teams in the States. The data makes for interesting reading.

FootballIndex – How much competition do MLS clubs face from Europe?2019-04-25T13:49:15+01:00