BLOG | by YouGov Sport ... News of a breakaway European Super League was met with a strong response from both the media and the masses. Following the intense reaction from critics, each of the six English clubs that originally signed up for the league swiftly withdrew from it, leading to the suspension of the proposed tournament.
BLOG | by YouGov Sport ... As the row around the now-suspended European Super League brewed, one of its key advocates, Madrid President Florentino Pérez, made the case that the tournament would do more to attract a new generation of fans.
BLOG | by YouGov Sport ... For the first time since 2006, MLB The Show will be available on Xbox for the 2021 version, and YouGov metrics suggest interest among Xbox owners in the United States is strong. The Major League Baseball video game series, published by Sony Interactive Entertainment, had remained a PlayStation-exclusive title until this year.
BLOG | by YouGov Sport ... While defending the creation of a 15-club breakaway European Super League yesterday, Real Madrid president Florentino Perez said that the move was made because young people are "no longer interested in football."
BLOG | by YouGov Sport ... A newly-released report by YouGov offers a detailed glimpse into how deep of an impact COVID-19 restrictions will have on the industry of sport in Australia, and perhaps around the world.
BLOG | by YouGov Sport ... Sports fans are untethered from living room televisions and opting to watch sports on their mobile devices. International data from YouGov shows where sports streaming via mobile apps is common practice, and where there is opportunity for growth.
BLOG | by YouGov Sport ... Paris Saint-German forward Neymar became the first playable athlete in Fortnite this month, paving the way for more sports stars to appear in the uber-popular video game title. As part of the launch of the game’s sixth season, called “Primal,” players will be able to dress as Neymar during Battle Royale competitions. This development begs the question – which other athletes would get a warm reception from Fortnite fans?
BLOG | by YouGov Sport ... America’s pastime is becoming a global operation. As Major League Baseball gets ready for the 2021 season, data from YouGov’s Global Fans Profile tool reveals just how popular Major League Baseball players are in 18 global markets outside North America.
BLOG | by YouGov Sport ... Paris Saint-Germain Football Club, the most successful club in France's Ligue 1, sits atop our list of clubs with the highest Buzz score among French adults.
BLOG | by YouGov Sport ... The Olympic Games are one of the most important events on the sporting calendar, which means it’s mightily important for the gambling industry as well.