BLOG | by Scott Horowitz ... Brief insight on how Bud’s hockey deal locks down fans’ favoritism and how racism accusations are not denting the NHL’s health
BLOG | by Tracy Schoenadel ... We love it when we have a new dataset to look through and this month’s addition – Canada Profiles – is no exception. Looking at Canadian hockey fans, let’s see if there is a relationship between the fanbase of NHL teams (which Profiles measures) and their proximity to the Canadian border (information we’ve harvested manually).
BLOG | by Lance Fraenkel ... So Seattle finally got its own NHL franchise last month. What kind of support can a Seattle franchise expect? Well, the data suggest that the city is ready for hockey. Let’s take a look at Impression for the NHL among audiences in cities which are host to the top five best-supported hockey teams.