LinkedInTwitterEmailGlobal Fan ProfilesGlobal Fan ProfilesCredentialsCredentialsDownload SportsIndex 2019 Annual Buzz ReportDownload SportsIndex 2019 Annual Buzz Report

Airbnb hopes Olympic deal will break its deadlock with sports fans

2019-11-18T17:57:28+00:00

BLOG | by Sara Eddleston ... As you may have seen, the IOC announced Airbnb as one of its TOP sponsors this week. The deal is the brand’s first foray into sports sponsorship and it will hope that the reported $500m investment will support a trajectory which has so far been pretty stratospheric.

Airbnb hopes Olympic deal will break its deadlock with sports fans2019-11-18T17:57:28+00:00

Tokyo Olympics | Which nations are getting most excited about the Games?

2019-08-29T13:53:35+01:00

BLOG | by Bruce Cook ... Every day, we ask people around the world for their views on domestic and international sports events and leagues. The Summer Olympic Games is one of the properties we track in each of the 38 countries where our YouGov SportsIndex service operates. So, a year out, we looked at Buzz – one of 16 metrics - to find out where next year’s Olympics are making the biggest noise.

Tokyo Olympics | Which nations are getting most excited about the Games?2019-08-29T13:53:35+01:00

ABOUT US

We are a global sports, sponsorship and entertainment research company, working with sports key stakeholders to unlock meaningful, actionable insights.

Founded as SMG Insight in July 2010, YouGov Sport is the sports division of YouGov – an international research data and analytics group with one of the world’s largest research networks.

We work with the key stakeholders in the business of sport, sponsorship and entertainment to unlock meaningful, actionable insights.