BLOG | by YouGov Sport ... FIFA World Cup Qatar 2022 underperformed the 2018 Russia edition in terms of Buzz score in the UK and the US. But it may not have affected viewership.
BLOG | by YouGov Sport ... Thanks to a new approach to stoppage time, the FIFA World Cup in Qatar has seen games last a lot longer – with England’s group-stage victory over Iran running for over 117 minutes. But are fans enjoying the extended matches, or can you have too much of a good thing?
BLOG | by YouGov Sport ... The year 2022 has been a particularly eventful one in the global sporting landscape, not least on account of the FIFA World Cup in Qatar. In this piece we look back at key insights and business data that YouGov delivered on the sporting front.
