Which would Americans prefer to attend today? The Oscars or the Super Bowl?

2020-03-24T19:40:23+00:00

BLOG | by Victor Gras ... The worlds of sports and entertainment often cross but with the Oscars, the Super Bowl, the Grammys and the NBA All-Star game all coming thick and fast at this time of the year, we thought it would be interesting to compare the relative appeal of America’s top events.

Which would Americans prefer to attend today? The Oscars or the Super Bowl?2020-03-24T19:40:23+00:00

Which recent major league championship wins have created most buzz among Americans?

2020-03-04T09:54:33+00:00

BLOG | by Victor Gras ... There are championship wins. And then there are big championship wins. The kind that stick in your memory for years. The stories with the biggest heroes, the tiniest of underdogs, the loudest of chokes. Following this year’s Super Bowl – and the excitement created by the Chiefs’ win – we thought we’d look back through our US data to see which recent championship wins were the biggest.

Which recent major league championship wins have created most buzz among Americans?2020-03-04T09:54:33+00:00

The beer brands 49ers fans and Chiefs fans can agree on

2020-03-04T10:13:54+00:00

DATA INSIGHTS | by YouGov ... A San Francisco 49ers fan and Kansas City Chiefs walk into a bar. What kind of beer do they order? Funny you should ask, because we actually know that. YouGov’s BrandIndex and TeamIndex tools tell us a lot about what these fans like.

The beer brands 49ers fans and Chiefs fans can agree on2020-03-04T10:13:54+00:00

What America plans to eat (and drink) during the Super Bowl this year

2020-03-04T10:11:30+00:00

DATA INSIGHTS | by YouGov ... About one-quarter (26%) say they plan to watch the game at home by themselves or other members of the household. But 10 percent are planning to attend a Super Bowl party at someone else’s home, while 2 percent are planning to watch the game at a bar or restaurant. 

What America plans to eat (and drink) during the Super Bowl this year2020-03-04T10:11:30+00:00

Who’s the best NBA draft pick ever?

2019-06-28T10:14:19+01:00

DATA INSIGHTS | by YouGov ... The NBA is holding its draft Thursday evening and everyone is expecting Zion Williamson to go No. 1. Fifteen percent of Americans, and 30 percent of avowed NBA fans, plan to watch the event on ESPN on June 20th.

Who’s the best NBA draft pick ever?2019-06-28T10:14:19+01:00

Americans say March Madness Final Four is one of top three most exciting sports events of the year

2019-04-17T13:46:13+01:00

DATA INSIGHTS | by YouGov ... The Super Bowl, NBA Finals and March Madness Final Four were ranked as the most exciting sporting events of the year. March Madness is underway, and new research from YouGov RealTime finds that Americans consider March Madness’ Final Four to be one of the year’s most exciting sporting events.

Americans say March Madness Final Four is one of top three most exciting sports events of the year2019-04-17T13:46:13+01:00