The Tokyo Olympics: An Australian recap

2021-08-24T13:40:49+01:00

BLOG | by YouGov Sport ... The aim of this piece is to answer the questions on the top of everyone’s mind faster than Ariarne Titmus swam in her gold-medal-winning 400m freestyle. That’s three minutes and 56 seconds.

The Tokyo Olympics: An Australian recap2021-08-24T13:40:49+01:00

The power of the FIFA video game franchise

2021-09-03T13:33:22+01:00

BLOG | by YouGov Sport ... The FIFA video game series has been around since the Super Nintendo and Sega Genesis console generation of the early 1990s, and the franchise is one of the most important titles in the video game industry.

The power of the FIFA video game franchise2021-09-03T13:33:22+01:00

Summer Olympics likely to get same attention even if it was held every two years

2021-08-11T09:04:44+01:00

BLOG | by YouGov Sport ... The Olympic Games have become one of the most anticipated sports in the world. However, it’s a four-year wait for fans of the mega-event. What if the Olympics took place every two years instead of four? Would people pay as much attention to the event?

Summer Olympics likely to get same attention even if it was held every two years2021-08-11T09:04:44+01:00

Sponsors are already winning medals among Japan’s Olympic fans

2021-08-11T09:01:55+01:00

BLOG | by YouGov Sport ... The Tokyo Olympic Games began on July 23 under a set of unusually challenging circumstances. Despite the pandemic-related restrictions on the event, sponsors of the Games gained traction in Japan even before the event began and continue to reap dividends, our data shows.

Sponsors are already winning medals among Japan’s Olympic fans2021-08-11T09:01:55+01:00

Three in ten Americans who aren’t interested in sport will tune into the Olympics

2021-07-26T10:56:33+01:00

BLOG | by YouGov Sport ... The Tokyo Olympics is right around the corner - finally. Yet conditions remain challenging in Japan, with organisers this month deciding to bar fans from attendance. But a YouGov Direct study reveals that interest in the event remains high in the United States.

Three in ten Americans who aren’t interested in sport will tune into the Olympics2021-07-26T10:56:33+01:00
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