BLOG | by YouGov Sport ... The FIFA World Cup is, as expected, gaining widespread attention among Britons. This rise in attention has been even more pronounced within the gambling community, YouGov SportsIndex data shows.
BLOG | by YouGov Sport ... Three in ten Australians have heard about the Commonwealth Games (30%) recently. What about other key markets?
BLOG | by YouGov Sport ... One of the most popular sports leagues in the US, the NBA has yet to command the same audience in the UK. But despite the differences in the size of the fanbase, it’s the same players who stand out in both markets.
BLOG | by YouGov Sport ... In a recent YouGov poll, British sports followers picked the Wimbledon Championships as the best presented sports property in the world. The YouGov study asked British sports fans and followers which sporting events they think are being presented to a high and low standard.