Who’s watching sports via mobile apps? Where is there an opportunity for growth?

2021-04-06T13:53:45+01:00

BLOG | by YouGov Sport ... Sports fans are untethered from living room televisions and opting to watch sports on their mobile devices. International data from YouGov shows where sports streaming via mobile apps is common practice, and where there is opportunity for growth.

Who’s watching sports via mobile apps? Where is there an opportunity for growth?2021-04-06T13:53:45+01:00

Tracking MLB player popularity around the globe

2021-03-24T13:13:26+00:00

BLOG | by YouGov Sport ... America’s pastime is becoming a global operation. As Major League Baseball gets ready for the 2021 season, data from YouGov’s Global Fans Profile tool reveals just how popular Major League Baseball players are in 18 global markets outside North America.

Tracking MLB player popularity around the globe2021-03-24T13:13:26+00:00

YouGov launches Global Fan Profiles – the most complete data in esports

2021-02-18T10:44:25+00:00

NEWS | by YouGov Sport YouGov has enhanced its Global Fan Profiles tool so properties, sponsors and rights holders can now track fan sentiment and attitudes in esports. The new tool drives better decisions in esports sponsorships and partnerships and has data on title, event, and team affinity across key markets showing how esports fans differ between and within countries.

YouGov launches Global Fan Profiles – the most complete data in esports2021-02-18T10:44:25+00:00
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